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Research Director Inc. helps our electronic media customers increase their revenue through a better understanding of their audiences. We came by our slogan honestly; our customers began to refer to us as "The Ratings Experts" after they used and benefited from our services.
Research Director Inc. analyzes, interprets, and presents audience research for hundreds of radio stations each year, including stations in 21 of the top 25 radio metro areas in the U.S. We're consultants to radio stations owned by 10 of the top 15 radio groups in the country. At Research Director Inc. we provide our clients with a complete, honest, straightforward and accurate interpretation of existing audience data, for both the sales and programming departments of radio stations.
Our services for programming are specifically designed to dramatically enhance your knowledge of your core users, so you can identify potential problems before they emerge in ratings reports. We can also help you to target marketing campaigns, using your research data to expand and serve your audience. Our Sales Research Service enhances service to your customers, streamlines the sales presentation process, and elevates your position among advertisers and agencies. Our clients can tell you how Research Director Inc.'s services have benefited their organizations click here to read more.

Research Director Inc. was founded in 1991 in Maryland and incorporated in 1993. Since our inception, we've worked diligently to be recognized as the leader in ratings analysis for radio stations around the nation. We are now one of the largest radio research consulting firms in the country, providing ratings analysis for hundreds of radio stations annually. Other media-related companies also use our consulting services, and this facet of the business is growing as well.
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