Meet The Ratings Experts℠!
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Marc is a true Nielsen Audio guru. Before helping found Research Director in 1991, he worked as Arbitron Radio Product Manager, just as the company was introducing its first PC applications, such as Arbitrends™. Marc oversees the development of all software systems related to the production of our products and services, as well as all corporate administration. Marc has a B.S. in Operations Research from The George Washington University and has completed 95% of his work towards a M.S. in Artificial Intelligence from The George Washington University.
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Charlie knows radio from the inside out and outside in. He spent 12 years as Vice President of Research/Marketing at Eastman Radio. During that time he was also a member of the Arbitron Advisory Council and Chairman of the RAB Goals Committee. Prior to Eastman, he held positions as Client Service Representative at Arbitron for the firm’s rep/network/agency division, and Account Executive at WWDC-AM/FM in Washington, D.C. You’ll find Charlie involved at Research Director in sales, customer relations, and new business development. He received a B.S. in Administration and Management from Carnegie Mellon University’s School of Industrial Administration.
Programming Research Consultant
Steve brings a wealth of programming knowledge and experience to the Research Director team. He has programmed in Washington, DC, Boston, Detroit and Cincinnati and held corporate programming positions for AM/FM and Clear Channel. He is a self-described “data geek” and understands the needs and challenges of programmers in today’s radio environment. He is primed to help our clients exploit their ratings opportunities. Steve has a B.A. in Communications from the University of Maryland.
Sales Research Consultant
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Like all our Research Consultants, Karen will help your station drive revenue. She entered the broadcast industry in 1989 as Research Assistant at WPGC-FM. Her experience includes Assistant Research Director and Executive Programming Assistant for WPGC-FM, Local Sales Coordinator at WJLA-TV, and National Sales Coordinator at CBS Radio, all in Washington, D.C. Karen joined Research Director in 2005 as Sales and Programming Research Assistant and in 2007 was promoted to Research Consultant.
Radio Sales Research Manager
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Kathryn has been an advertising professional since 1990, first on the agency side with Goldberg, Marchesano, Kohlman, Inc. and then as Media Buyer at Mattress Discounters. She joined the Research Director team in 1996. Here she helps clients drive revenue by providing consultation, training, and terrifically effective sales presentations. Kathryn earned a B.A. in Broadcast Management from Howard University.
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Annie joined Research Director, Inc. in 2015. She works with the Sales Research Consultants to create customized sales presentations for radio stations in top markets across the U.S. She also plays a key role in servicing several specific clients. She earned her B.S. in Electronic Media and Film at Towson University.
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Jennie joined Research Director, Inc. in 2016. She supports the Sales Research Consultants by creating customized sales presentations for radio stations in top markets across the U.S. She earned her B.A. in Fine Arts and Illustration from Towson University in 2016.
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Nicole joined the team in 2015. Her responsibilities include report generation and quality assurance. Nicole has worked in the Washington, DC area in various administrative roles. She received her BA in Political Science from West Chester University.
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Anne brings analytical skills and creativity to her role as Production Manager, making sure that our clients receive high-quality materials in a timely fashion. She joined Research Director, Inc. in 2007 after positions as Marketing Manager for an independent publishing company and in the Promotions Department at WBIG-FM in Washington, D.C. Anne also helps design, develop, and implement internal production systems and serves as webmaster. She holds a B.A. in Communication from the University of Maryland.
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Caroline joined Research Director, Inc. in 2017. Her responsibilities include report generation and assisting with editing sales presentations. Caroline’s background is in marketing for government contractors, and she previously interned at several broadcasting companies, including the Voice of America and 98 Rock. She earned her B.A. in Communications at the University of Maryland, Baltimore County with minors in English and Art History.
Susan joined Research Director, Inc. in 2015. She assists with data entry, report preparation, and special projects. Susan has worked as a Project Leader/Senior Programmer at various banks in the Baltimore area. She earned her BA in Mathematics at Bucknell University.
Barbara has been with Research Director, Inc. since 1999. With a sharp eye for detail, she proofreads and edits the numerous reports and presentations that the company provides to its clients. She is also an occasional blogger for the company’s web site. Before joining Research Director, Inc., Barbara was a marketing officer for First Virginia Banks, Inc., in Falls Church, VA, and was a manager/writer for the RTC Group in Washington, DC. She has a BFA in Theatre Arts from East Carolina University.
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Morgan joined Research Director, Inc. in 2008. She helps the Sales Research Consultants create customized sales presentations for radio stations and helps do the analysis when a new book releases. Morgan earned her B.A. in Communications from Salisbury University with a minor in English. Before joining Research Director, she held positions as Marketing Coordinator for Cypress Creek Therapy Associates, Photographer/Editor/Studio Tech for WBOC-TV, and Production Assistant for ESPN.
Sr. Sales Research Consultant
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Nakia has been a hugely valuable asset for Research Director’s clients since 2001, completing hundreds of important projects for radio and television stations and providing ongoing consultation and training. She earned her B.S. from North Carolina Wesleyan College in Physical Education with a minor in Computer Information Systems.
Sales Research Consultant
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Nicole was an experienced media professional when she arrived at Research Director in 1998, having worked for five years as Sales Administrative Assistant at radio stations WXZL-FM and WYRE-FM, and as Administrative Specialist in regional marketing and regional advertising sales at Jones Communications. Here at Research Director, she helps clients drive revenue by delivering consultation, training, and impactful sales presentations that reinforce our clients’ competitive strengths.
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Lauchin joined Research Director, Inc. in 2015. He helps the Research Consultants create sales presentations for radio stations, perform critical analysis, and execute special projects. He earned his Bachelor’s Degree in Communications Media from Bowie State University and his Master of Business Administration with Honors from Trinity Washington University.