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Our Team

Our Team

Meet The Ratings Experts!

Steve Allan

Steve Allan

Programming Research Consultant

Steve brings a wealth of programming knowledge and experience to the Research Director team. He has programmed in Washington, DC, Boston, Detroit and Cincinnati and held corporate programming positions for AM/FM and Clear Channel. He is a self-described “data geek” and understands the needs and challenges of programmers in today’s radio environment. He is primed to help our clients exploit their ratings opportunities. Steve has a B.A. in Communications from the University of Maryland.

Bethany Barsoian

Bethany Barsoian

Client Services Consultant

Bethany has a passion for media of any kind and joins the Research Director team with a diverse background in film, radio, TV, and digital client campaigns. She previously worked with Cumulus Media as well as Rain the Growth Agency and National Media Connection in Connecticut. Her role as a sales assistant for Cumulus Media allowed her to learn the ins and outs of the radio industry while gaining important skills that she also utilized in other departments outside of sales—including promotions, business, and creative. She earned her B.A. in English with a concentration in Film, Drama, and Media Studies from the University of Massachusetts-Dartmouth. Outside of the office, Bethany enjoys writing, iced coffee, and a good music playlist. She resides with her family in Rhode Island.

Karen Blanks

Karen Blanks

Programming Research & Specialty Services Manager

As Programming Research & Specialty Services Manager, Karen oversees the process of transforming raw data into specific, actionable information for clients to use to make excellent strategic decisions. She entered the broadcast industry in 1989 as Research Assistant and a Promotions Street Team Member at WPGC-FM. Her experience includes Assistant Research Director and Executive Programming Assistant for WPGC-FM, Local Sales Coordinator at WJLA-TV, and National Sales Coordinator at CBS Radio, all in Washington, D.C. Karen has been with Research Director since 2005 and is thrilled to revisit her Programming roots in this new role.

Eileen

Eileen "Dusty" Dust

Quality Control Specialist

Dusty joined Research Director, Inc. in 2021. She has worked more than 25 years in marketing research and has 30+ years’ experience with copy editing and proofreading, including for newspapers. With expertise in honing presentations, proposals, correspondence, and client reports, she aims for correct spelling, punctuation, and grammar, as well as tight verbiage and consistency of written text with data. Her command of desktop publishing assists in clearly presenting information via charts, tables, and graphs.


John Essex

John Essex

Research Assistant

John’s arrival at RDI in 2021, with zero prior radio/marketing experience, and MS Excel/PowerPoint skills from 1998, was a surprise, but he’s proven to be a dedicated, determined, eager, efficient, hardworking, and helpful member of the team!

John’s background ranges from 9 years-3 months-6 days in retail, to 7 months-27 days in IT disposal. He was born in Baltimore, and briefly lived in Indiana, as a kid, before moving back here. He deals with Production, mostly, and is quickly becoming a “John-of-all-trades” around the office. He has an associate’s degree in Computer Information Systems, and was CompTIA A+-Certified from 2018-2021.

When not at his computer at work, John can be found on his homebuilt gaming computer. If it’s a weekend, John may be found on his Twitch channel, usually streaming MS Flight Simulator.

Marc Greenspan

Marc Greenspan

Founder/Chief Executive Officer

Marc is a true Nielsen Audio guru. Before helping found Research Director in 1991, he worked as Arbitron Radio Product Manager, just as the company was introducing its first PC applications, such as Arbitrends. Marc oversees the development of all software systems related to the production of our products and services, as well as all corporate administration. Marc has a B.S. in Operations Research from The George Washington University and has completed 95% of his work towards a M.S. in Artificial Intelligence from The George Washington University.

Susan Hebden

Susan Hebden

Production Specialist

Susan joined Research Director, Inc. in 2015. She handles processing, data entry, and special projects. Susan has worked as a Project Leader/Senior Programmer at various banks in the Baltimore area. She earned her B.A. in Mathematics at Bucknell University.

Caprisa Hooper

Caprisa Hooper

Client Services Consultant

Caprisa is a Baltimore native with over 17 years of radio sales experience. During that time she has worked at Radio One Baltimore (WERQ-FM, WWIN-FM, WWIN-AM, and WOLB-AM) and Clear Channel Baltimore (WPOC-FM and WCAO-AM).
Caprisa graduated from HBCU Morgan State University with a B.S. in Communications Radio and Television. She is a member of Alpha Kappa Alpha Sorority, Inc and enjoys listening to music, singing, cooking, and social media content creating.


Maria Lee

Maria Lee

Quality Control Specialist and Administrative Support

Previously with Nielsen (Ad Intel), Maria came to Research Director, Inc. in 2023. She has a B.A. in Modern Languages and Linguistics and an M.A. in Intercultural Communication, both from the University of Maryland, Baltimore County, and is bilingual in English and French. She excels in written communication, and has a thesis published on ProQuest. Outside of the office, Maria enjoys playing video games, reading, and foraging for wild mushrooms and plants. Slowly but surely, she’s coming to terms with being an “elder emo,” and has recently discovered a passion for 80s music.

Charlie Sislen

Charlie Sislen

Partner Emeritus

Charlie retired at the end of 2021. Please reach out to Marc Greenspan or email info@ResearchDirectorInc.com.

Charlie knows radio from the inside out and outside in. He spent 12 years as Vice President of Research/Marketing at Eastman Radio. During that time he was also a member of the Arbitron Advisory Council and Chairman of the RAB Goals Committee. Prior to Eastman, he held positions as Client Service Representative at Arbitron for the firm’s rep/network/agency division, and Account Executive at WWDC-AM/FM in Washington, D.C. He joined Research Director, Inc. as a Partner in 1997. He received a B.S. in Administration and Management from Carnegie Mellon University’s School of Industrial Administration.

Anne Sloan

Anne Sloan

Information Systems & Product Management Specialist

Anne joined Research Director, Inc. in 2007. Over the years, she has been involved in product management, UX design, research, data analysis and presentation, process improvements, IT, project management, website administration, marketing, training, and leadership. Her analytical and thoughtful nature fuels her passion for solving problems for the company and its clients. She has a B.A. in Communication from the University of Maryland, as well as certificates in UX/UI Design and Business Analysis.

Nakia Smith

Nakia Smith

Information Systems Administrator

Set Goals. Meet Goals. Exceed Goals. These three consistent steps have been paramount to Nakia Smith’s journey with Research Director, Inc. A woman on a mission, she joined us more than 20 years ago. She loves the opportunity she has had to dig into the data and bring it to life, enabling radio stations to maximize their return on investment. Her strong desire to be deeply involved in each challenge and success has allowed her to create pivotal and long-lasting relationships with our clients.

Nakia has spent much of her time with RDI as a Senior Sales Research Consultant. She recently began her new role assisting in Information Systems where she continues to demonstrate an unwavering commitment to excellence and learning, along with bringing forth creative ways to improve efficiency. She is also excited to become more involved with the growth and development of her team members. Nakia holds extensive industry knowledge and looks forward to sharing her experience through internal collaboration and one-on-one training.


Nicole Somerville

Nicole Somerville

Chief Operating Officer

Nicole was an experienced media professional when she arrived at Research Director in 1998, having worked for radio stations and in regional marketing/advertising sales at a national cable servicing company. Throughout her career at RDI, she has helped our clients by delivering consultations, trainings, and impactful sales presentations that reinforce their competitive strengths. She has also managed the process of transforming raw data into specific, actionable information that our clients use to make excellent tactical decisions. As Chief Operating Officer, Nicole is responsible for overseeing daily operations and executing Research Director, Inc’s strategic goals.

Chuck Sullivan

Chuck Sullivan

Business Development

A native of North Carolina, Chuck earned his B.A. in Communication and Media Studies at the University of North Carolina-Wilmington. With over 20 years of radio experience serving as both a general manager and owner, he has worked with large national groups including Audacy and Cumulus Media. He got his start in 1996 at Ocean Broadcasting, which he owned and operated for 10 years.

Chuck joined the RDI team in 2023, with a wealth of industry knowledge, having spent his entire career in radio. His recent stints with Milwaukee Radio Alliance and Audacy in Denver have given him a firm grasp on the obstacles stations are facing at this time.

Matt Weaver

Matt Weaver

Information Systems Coordinator

Matt joined the team in 2017. Over his time at Research Director, Inc. he’s had his hand in all stages of client deliverables; from downloading the data, all the way to quality control. His main focus these days is to support the Information Systems Administrator and the rest of the Research Director, Inc. team provide excellent customer service. He has a B.A. in Communication-Arts from Salisbury University. His previous media roles include interning with WMZQ-FM in Washington, D.C. and working as a Research Associate at Arbitron. He is an avid D.C. sports fan and is looking forward to seeing his teams win again … someday.

Ebony White

Ebony White

Media Data Specialist

Ebony White joined the team in 2022. Prior to working for Research Director, Inc., she was with a market research company where she monitored and evaluated telephone interviews, along with compiling information for data analysis. Outside of work, she loves reading, video games, and listening to music. Her work motto is to be humble, and always keep on the sunny side of life.